DAD MAGAZINE
America’s #1 Magazine for “Pop” Culture
Patient
- Quirk Books
Treatment
- Design
- Illustration
- Content creation
- Additional text
Diagnosis
Dad Magazine is a humorous parody of traditional men’s magazines, reimagined as if written exclusively for dads. The publication playfully explores stereotypical dad behaviors, interests, and quirks, serving up comedic takes on topics like grilling mastery, lawn care, dad jokes, classic dad fashion (think socks and sandals), and more! With deadpan articles, satirical ads, and campy visuals, it’s a playful and affectionate celebration of dad culture in all its quirky glory. This “issue” is conceived as the magazine’s redesign for its 100th anniversary issue. In addition to providing the design and art direction, we contributed content creation and copywriting for many of the ads and articles.
• 9 x 11 • 128 pages, perfect-bound paperback • 2-color interior with full color insert in the center • the colors in the first half are black and, then black and green in the second • printed on ivory paper stock
Additional photography by Michael Reali • Additional illustration by Patrick Faricy, Lars Leetaru, Scotty Reifsnyder, Mike Rogalski
Accolades
- Print’s Regional Design Annual 2017
